TITLE

No, It's Mine!

AUTHOR(S)
Stevens, Ruth P.
PUB. DATE
April 2005
SOURCE
Direct;4/1/2005, Vol. 17 Issue 5, p27
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Focuses on the advantages of renting business-to-business mailing list. Categories of consumer list; Rental income derived from e-mail file sharing; Reasons of business marketers for not sharing mailing lists. INSET: On the Market.
ACCESSION #
16641660

 

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