Goliath wins out--even online

Steinert-Threlkeld, Tom
March 1999
Inter@ctive Week;03/08/99, Vol. 6 Issue 10, p21
Examines the end result of the considerable media recognition received by HotJobs.com following the Fox television network's initial refusal to air the Web site's 1999 Super Bowl advertisement. Cost of the advertisement; Number of broadcast and print media outlets that ran some sort of story on HotJobs.com before or after the Super Bowl; Number of job search and other requests handled by HotJobs.com per second.


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