HSN Punches Up Shopping by Remote

Stump, Matt
March 2005
Multichannel News;3/21/2005, Vol. 26 Issue 12, p47
Focuses on a deal between HSN and GoldPocket Interactive to develop an interactive shopping technology through a television. Views of John McDevitt, HSN vice president of finance, on the interactive television (ITV) technology; Process for purchasing a products in the ITV technology; Factors in the success of ITV.


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