TITLE

Mothers of Invention

AUTHOR(S)
Moss, Christine; Caspi, Laine
PUB. DATE
March 2005
SOURCE
People;3/28/2005, Vol. 63 Issue 12, p115
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
This article focuses on mothers and the inventions that they have created. Tamara Monosoff thought it was adorable when her baby Sophia unspooled a roll of toilet paper--but only the first time. She scoured stores looking for a device to halt the runaway tissue with no luck. So the former Clinton Administration staffer, then a stay-at-home mom, set about redesigning a flexible hair roller to suit her purpose. The result--the TP Saver--now sells in 200 stores and national catalogs for $5.99. Raquel Lett-Anderson struggled to juggle the needs of three young children, put dinner on the table and be a supportive wife to boot.Trying to offer a little help, her husband, Antonio, 40, jury-rigged a device to hold a bottle in their baby's mouth while an adult held the baby, freeing up parents' hands. After other parents started asking Raquel--a former kindergarten aide with a degree in marketing--where they could buy one, "I turned off my mommy side," she says "and put on my business cap." That meant developing a prototype, testing, marketing and landing a patent for the hands-freeing device she called the Gabriel Feeding Pad (after their younger son's middle name). Searching for a shopping cart in a toy-store parking lot while carrying her infant son, Missy Cohen-Fyffe saw a fellow shopper sneeze into his hands, then plop them down on the handle of his cart to push it into the rack. To protect Josh, then 4 months, from germs, the former public-relations executive hired a seamstress in 1996 to sew a padded cover she could insert in child-seat compartments of shopping carts. Borrowing $15,000 from her father, Doug, Laine Caspi created her own version of a baby carrier she bought in Israel, using Lycra, T-shirt fabric, and simple, solid-color designs to create the Ultimate Baby Wrap, selling them for $39.99 each out of the back of her car. Sales really picked up when she started selling them on a Web site, and then Babies "R" Us picked up the product for its own site.
ACCESSION #
16468243

 

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