TITLE

TNS: Cable Places 5th in Ad Outlays

AUTHOR(S)
Donohue, Steve
PUB. DATE
March 2005
SOURCE
Multichannel News;3/14/2005, Vol. 26 Issue 11, p24
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
Reports on the advertising revenue gained by basic cable networks in 2004 according to TNS Media Intelligence. Market share of Internet advertising; Percentage of advertising revenue generated by local newspapers; List of media buyers and their advertising spending during the year, including Procter & Gamble Co. and Ford Motor Co.
ACCESSION #
16404249

 

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