TITLE

Internet clicks for furniture

PUB. DATE
February 2005
SOURCE
Cabinet Maker;2/25/2005, Issue 5427, p10
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article cites that almost a quarter of consumers (23%) who bought furniture last year ordered it online from the comfort of their home. The Internet has convincingly moved from niche to mainstream,and with broadband becoming cheaper by the week, there seems little doubt that the trend will continue. Nor does the old argument hold that those shopping online are only buying simple items that do not need to be seen or touched, such as flat-pack shelving units or coffee tables. It must be accepted that the catalogue method is dominated by one retailer, Argos. Online sales account for at least 5% of its sales--again a lot less stressful than having to wait in-store with the added advantage of knowing the stock position.
ACCESSION #
16319943

 

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