Women lead esales surge

February 2005
Cabinet Maker;2/25/2005, Issue 5427, p3
Trade Publication
The article discusses that furniture retailing is in the midst of an online revolution with almost a quarter of shoppers ordering their furniture through the Internet. Just 4% of consumers ordered online in 2001, growing to 7% two years later. However, this had jumped to 23% last year, making it the second most popular method of ordering furniture. The number of shoppers ordering furniture in-store has fallen by a fifth, to 56%, according to research by retail analyst Verdict. The research also showed that ordering through catalogues or brochures has almost halved in the past four years. This sector saw its market share drop from 11% to 6% between 2004 and 2004.


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