Paralympic TV Audience

March 2005
PN;Mar2005, Vol. 59 Issue 3, p68
Trade Publication
This article reports that a study of 17 countries showed a television audience of more than 1.8 billion for the Athens 2004 Paralympic Games, held September 2004. Japan had the largest, followed by France, Germany, and China. In relation to largest market shares, however, New Zealand led the way.


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