TITLE

Scholastic Unveils Celebrity Title, Potter Page Count

PUB. DATE
January 2005
SOURCE
Book Publishing Report;1/31/2005, Vol. 30 Issue 4, p4
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article reports that Scholastic Inc.'s acquisition of Troll Book Clubs in July 2003 included an interesting, and likely lucrative, property, a children's book previously acquired by Troll written by Seinfeld star Jason Alexander, "Dad, Are You the Tooth Fairy?" The book is now part of Scholastic's spring lineup, set for a May release with an estimated first printing of 75,000. In an era where celebrity children's titles are a staple of the bestseller lists. Scholastic has published only three in the past four years.
ACCESSION #
16029586

 

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