TITLE

NEWS ROUND UP

PUB. DATE
February 2005
SOURCE
Brand Strategy;Feb2005, Issue 189, p6
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports global developments related to marketing. Plan of Kraft Foods to phase out advertising for products aimed at children below 12 years; Number of obesity-related lawsuits filed by American teenagers against McDonald's; Marketing agreement between Volkswagen and NBC Universal.
ACCESSION #
15988932

 

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