TITLE

U-Mass pumps up pizza sales

PUB. DATE
January 2005
SOURCE
FoodService Director;1/15/2005, Vol. 18 Issue 1, p8
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports on the increase in pizza sales at the University of Massachusetts in Amherst following the decision to replace an in-house concept with a branded one called Famous Famiglia Pizzeria. Percentage of increase in pizza sales; Number of pizza slices sold by Famous Famiglia weekly; Factors that contributed to the success of the pizza business.
ACCESSION #
15855654

 

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