TITLE

They Only Have Eyes . .

PUB. DATE
September 2004
SOURCE
Home Textiles Today;9/6/2004 Supp 25th Anniversary, p88
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article focuses on the growing exclusive designer and licensed programs at retail which is making the suppliers determine which will live the longest on store shelves. In the home furnishings categories, it seems shoppers are demanding more licensed merchandise, as demonstrated in studies by the International Licensing Industry Merehandisers' Association. The other characteristic shoppers look for in the branded merchandise is more sophistication. Consumers are becoming move discrete with their tastes and sensibilities, especially for visual merchandise like home textiles.
ACCESSION #
15558604

 

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