War of Attrition Underway in Southeast Asian Auto Market

February 1999
Automotive Manufacturing & Production;Feb99, Vol. 111 Issue 2, p14
Trade Publication
Focuses on the situation of the automotive market in Thailand, and Southeast Asia in general in the 1990's. Factors that resulted to the poor performance of the market; Details on the information technology (IT) requirements of companies in the region; Why manufacturers and IT vendors are sticking to the market despite abominable business conditions.


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