Returns To Continue Plaguing Religious Book Market

December 2004
Book Publishing Report;12/20/2004, Vol. 29 Issue 49, p3
Trade Publication
This article focuses on religious book market. The religious book sector is still expected to grow, but the returns will likely continue to increase due to a saturated market. The October sales figures compiled by the American Association of Publishers (New York) raised some questions when the returns for the traditionally strong segment were up 39.2% and gross sales shrank 23.9%. Bill Anderson, president of the Christian Booksellers Association said that 2001 was a watershed year for Christian books.


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