WestPoint Realigns Basic Bedding Group

December 2004
Home Textiles Today;12/20/2004, Vol. 26 Issue 16, p13
Trade Publication
The article reports that the home furnishing company WestPoint Stevens Inc. is integrating its Basic Bedding Division, pulling together its marketing product development and sourcing areas to streamline operations. The three units will he integrated under Ida Moran, who has been promoted to vice president--marketing, product development and sourcing for basic bedding. The company feels that the synergy of the three functions will be much stronger in a consolidation under the direction of one person.


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