TITLE

HELPLINE

PUB. DATE
December 2004
SOURCE
Marketing (00253650);12/1/2004, p36
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article presents information regarding marketing. The author suggests that LM Research & Marketing Consultancy and Millward Brown Ulster companies work all over Great Britain and encourage clients to experience focus groups first-hand, either by introducing the client as a research colleague, arranging a special viewing area or recording the session. The article also informs that logos can be printed on the outside or inside, and small floating inserts can be added. Highly effective items include ringbinders with a cutout window design and rulers.
ACCESSION #
15414188

 

Related Articles

  • Name That LOGO. Robson, Peter A. // Pacific Yachting;Aug2010, Vol. 52 Issue 8, p52 

    A quiz concerning the logos of companies that offer sailboats in British Columbia is presented.

  • The beaver is back. Koch, George // Alberta Report / Newsmagazine;10/06/97, Vol. 24 Issue 43, p22 

    States that many companies in Canada in late 1997 are changing their names and/or logos as they attempt to reorganize. The examples of Canadian Pacific Railroad and T. Eaton Co.; Why the companies are changing their corporate image; Description of each company's choice.

  • MADE IN ALASKA PROGRAM. Colby, Nicole A. Bonham // Alaska Business Monthly;Oct2009, Vol. 25 Issue 10, p136 

    The article focuses on the efforts of Alaska's local producers to create value and ingenuity in developing a locally branded commercial product through the Made in Alaska (MIA) program. It cites that the program, which is under the State Office of Economic Development, employs the state's...

  • Ad infinitum...  // Ecologist;Oct2004, Vol. 34 Issue 8, p8 

    Focuses on the marketing strategies used by several companies. Use of hand-held computers to canvass voters; Restrictions imposed by the organizers of the Olympics in Athens, Greece on anything that might allow television audiences a glimpse of a non-sponsor's logo.

  • What's in a Logo?  // Business Today;10/2/2011, Vol. 20 Issue 20, p22 

    The article explores on what some India-based companies have achieved from changing its logo. Logo changes are done as part of a rebranding exercise of companies. A logo change in STAR helps to regain its top position among Hindi general entertainment channels (GEC) as people build trust into...

  • I'LL TAKE ONE AD TO GO, PLEASE.  // Entrepreneur;Jun2001, Vol. 29 Issue 6, p107 

    Offers a look at several companies who offers creative materials like business logo and advertising materials. Creativworks.com; Artpronto.com; Cooltext.com; Speed Logo.

  • Blair Revs Up Its Marketing. Del Franco, Mark // Catalog Age;Sep2002, Vol. 19 Issue 10, p7 

    Reports the decision of Blair Corp. to venture in market auto racing business in Pennsylvania. Optimism to become profitable in the motorsports division; Types of sports gear and products featured in the Web site of Blair; Changes in the logo of Blair.

  • Online trademark searches available. Donhardt, Tracy // Indianapolis Business Journal;2/28/2005, Vol. 25 Issue 52, p41 

    Reports on the access of the business enterprises to a web-based system that provide trademark information in Indiana. List of names and logos currently being used; Enhancement of the online trademark searches.

  • MEDIA & MARKETING.  // Indianapolis Business Journal;12/16/2002, Vol. 23 Issue 41, p15 

    Reports business developments in Indiana as of December 22, 2002. Design of Bob Blass for the 2003 logos for the major Indianapolis Motor Speedway events; Inclusion of interpretation of Indianapolis Motor Speedway's winged-wheel symbol in the logo; Appointment of Rob Youngblood as a reporter of...

Share

Read the Article

Courtesy of THE LIBRARY OF VIRGINIA

Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics