TITLE

AZTECA KEEPS MOUSE FARE

AUTHOR(S)
Bensinger, Ken
PUB. DATE
December 2004
SOURCE
Daily Variety;12/8/2004, Vol. 285 Issue 48, p16
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article reports that TV Azteca SA, Mexico's second-largest television network, has renewed a distribution deal with Buena Vista International Television (BVI), giving its exclusive rights to Disney programming. The five-year deal extends a relationship that began in 1998 and emphasizes the importance of children's programming in Mexico, a demographically young nation where animated films routinely perform well at the box office and in ratings surveys. Azteca will have exclusive transmission rights to BVI skeins, cartoons, specials and movies.
ACCESSION #
15348855

 

Share

Read the Article

Courtesy of THE LIBRARY OF VIRGINIA

Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics