TITLE

REACHING BRAZILIAN CONSUMERS

PUB. DATE
December 2004
SOURCE
Brand Strategy;Dec2004/Jan2005, Issue 188, p48
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports that beauty, style and celebrity dominates the youth market in Brazil. Understanding of the reaction of young people to technology and media; Obsession of consumers with the augmentation of beauty; Influence of dance to the teen market.
ACCESSION #
15323977

 

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