NBA needs more than T-shirts to win back fans

Looney, Douglas S.
February 1999
Christian Science Monitor;2/12/99, Vol. 91 Issue 54, p14
Comments on United States sports fans and the National Basketball Association (NBA). Efforts of the NBA to win back fans after the owner lockout that delayed the start of the 1999 basketball season; Fans' lack of interest in player salary issues; How the Charlotte Hornets team gave out T-shirt, a compact disc, and a coupon for reduced price meals at Bojangles restaurants; Suggestion for players to play well and respect fans; The incident of Charles Barkley screaming obscenities at the fans.


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