TITLE

NBA's On a Cold Streak

AUTHOR(S)
Umstead, R. Thomas
PUB. DATE
December 2004
SOURCE
Multichannel News;12/6/2004, Vol. 25 Issue 49, p6
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
Reports on the decline in ratings performances of the National Basketball Association (NBA) in November 2004. Remarks from David Levy, president of Turner Sports; Impact of the brawl between Indiana Pacers players and Detroit Pistons fans on NBA viewership; Statement issued by ESPN/ABC Sports Customer Marketing and Sales president Ed Erhardt.
ACCESSION #
15277374

 

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