TITLE

Jay-Be spends _GCP_750,000 to promote new ranges

AUTHOR(S)
Kidd, Andrew
PUB. DATE
January 1999
SOURCE
Cabinet Maker;01/29/99, Issue 5123, p6
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports on Jay-Be's promotion of its loose cover upholstery range and its expanded bedstead range. Value of marketing budget; Periodicals where the advertisements will appear starting in March 1999; Colors and materials; Available models.
ACCESSION #
1523793

 

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