Another month, another decline in Big 3 share

Teahen Jr., John K.
November 2004
Automotive News;11/8/2004, Vol. 79 Issue 6120, p8
Trade Publication
The article reports that market share for the traditional U.S. brands of General Motors (GM) Corp., Ford Motor Co. and DaimlerChrysler AG group slid to 56.8 percent in October. Last year import-badged vehicles captured 39.8 percent of the U.S. market and this year they have leaped to 41.1 percent. In the past year, GM and Ford have lost market share to the import-badgers. GM's 27.5 percent is far from the 29 percent the corporation longs for and even further from the 43.5 percent it had in 1983.


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