Running the Gamut
- Brisk Looks For Cool Weather. Versteegen, Kris // SGB;Dec2007, Vol. 40 Issue 12, p28
The article discusses trends in winter running apparel for 2008. The author states that many running apparel designers are opting for more breathable stretch-woven and soft shell outerwear fabrics instead of waterproof-breathable laminates. Women's style is growing towards the Capri-length pants...
- Activewear: Playing the field. Monget, Karyn // WWD: Women's Wear Daily;2/9/1995, Vol. 169 Issue 27, WWD Magic International p30
Presents an overview of the women's sports apparel industry in the United States. Dual-purpose activewear items as the top ideas for 1995; Demand for activewear-inspired items of fleece, thermals and jersey; Sporting Goods Manufacturers Association's study on sports apparel trends; Comments...
- It's tee time. D'Innocenzio, Anne // WWD: Women's Wear Daily;5/11/1995, Vol. 169 Issue 91, p4
Reports on the strong sales of golf apparel for women in the United States. Growing interest in golf among younger women; Projected growth of golf apparel market; Golf fashions being launched by designers; Major retailers involved in the golf apparel trend.
- Serving up volleyball looks. Marlow, Michael; Feitelberg, Rosemary // WWD: Women's Wear Daily;7/13/1995, Vol. 170 Issue 7, WWD Sport p4
Focuses on volleyball-inspired apparel for women in the United States. Plans of sportswear companies to introduce volleyball attire before the end of 1995; Increasing popularity of volleyball as a weekend pastime for amateur athletes and professional players; California sports retailers selling...
- Pro shops on upswing. // WWD: Women's Wear Daily;7/13/1995, Vol. 170 Issue 7, WWD Sport p8
Reports on sales gains of pro shops in the United States due to a renewed interest by women in golf and tennis fashions. Women's preference of buying coordinated outfits instead of separates; Key items at specialty shops; Sales of women's sport clothes in 1995 as compared with that of 1994;...
- More for the fitness crowd. Monget, Karyn // WWD: Women's Wear Daily;12/7/1995, Vol. 170 Issue 106, p12
Reports on marketing strategies of women's bodywear makers in the United States for 1996. Gains in 1995; Efforts to offer a growing array of stretch items; Collection concepts; Uncertainties of the overall retail scene; Sale of bodywear on the Internet; Creation of more dancewear and active...
- Activewear makers target women in sports. Feitelberg, Rosemary // WWD: Women's Wear Daily;12/7/1995, Vol. 170 Issue 106, p13
Reports on United States activewear makers' emphasis on sport clothes for women in 1996. Reliance on performance-driven, technical looks; Branded activewear as a growth area for major sporting goods chains; Greater television exposure of women's sports; Expected increase in women's interest in...
- Activewear: Naming the game. Feitelberg, Rosemary // WWD: Women's Wear Daily;1/11/1996, Vol. 171 Issue 8, p6
Reports on trends in the activewear industry. Percentage gains reported by sport-specific firms; Women's apparel sales in SportHill, Bellwether, Dash America and Trek USA; Plans for 1996.
- Active Cools Down. Silverman, Dick // WWD: Women's Wear Daily;9/5/2000, Vol. 180 Issue 44, p24
Presents survey results on the sportswear market for women in the United States. Profits of the sports-bra category in the activewear market; Accounts of the distribution channel percentages of different retail stores; Suggestions for retailers to re-examine the market for innovative opportunities.