Dinney, G.R.
December 1986
FE: The Magazine for Financial Executives;Dec1986, Vol. 2 Issue 12, p22
Trade Publication
Discusses the history of Universal Life insurance. Milestones in the development of Universal Life; Concept of marketing life insurance as a commodity; Concept of Building Block Pensions; Definition of Universal Life as a fund into which premiums are deposited and against which term insurance cost and policy expense are charged; Definition of the Group Universal Life Plan; "Life Insurance as a Game" approach to selling insurance.


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