TITLE

Discovery's 'Cleopatra' will be seen around the world

AUTHOR(S)
Hall, Lee
PUB. DATE
January 1999
SOURCE
Electronic Media;01/25/99, Vol. 18 Issue 4, p121
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
Reports on the first prime-time global telecast of Discovery Communications' `Cleopatra's Palace: In Search of a Legend' on March 14, 1999. Block to chronicle a French expedition co-sponsored by Discovery and the Hilti Foundation; Marketing strategies for the program.
ACCESSION #
1512951

 

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