How the CFO Can Monitor an IR Program

Walke, David
November 1985
FE: The Magazine for Financial Executives;Nov1985, Vol. 1 Issue 11, p37
Trade Publication
The article highlights the ways and means by which chief financial officers (CFO) can manage investor relations (IR) program. Typically, the job entailed accompanying the chief executive officer on financial community road shows, answering a question or two from interested brokers, financial analysts, or stockholders, and issuing earnings reports, proxies, and dividend statements, when required. But a rapid turnaround in market dynamics within the past ten years has recreated the IR role. Today, the CFO run their company's internal IR efforts, recruiting an IR officer who reports directly to him and taking charge for the daily IR decision-making process.


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