The Television Toddler Boom

Littlejohn, Janice Rhoshalle
November 2004
Multichannel News;11/15/2004, Vol. 25 Issue 46, p26
Focuses on the efforts of cable networks for the production of television programs designed for preschoolers in the U.S. Information on a partnership between Cartoon Network and Warner Bros. for the production of morning shows for preschoolers; List of companies with plans of launching a preschool channel, including Comcast Corp. and Sesame Workshop; Factors behind the interest of companies in preschool television programs; Advantages of educational television for children.


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