HACIA UNA NUEVA CULTURA TELEVISIVA: análisis de los públicos de la telenovela Mirada de Mujer

June 1998
Estudios Sobre las Culturas Contemporáneas;jun1998, Vol. 4 Issue 7, p137
Academic Journal
The present text has the objective of presenting the network-based project of investigation that seeks to reflect on the uses and social appropriation of the soap opera (telenovela) in Mexico. It takes as its point of reference the telenovela “Mirada de Mujer,” produced by Television Azteca. It is concerned with understanding how telenovelas construct their relationship with Mexican public, what type of television culture that has been constituted through this relation; at the same time it seeks to reflect upon the regional behavior of the participating cities. This project has been constructed on the basis of the configuration of the National Network of Research of the Programa Cultura of the University of Colima. There as six participating universities: Universidad de Colima, Universidad lberoamericana (León and Tijuana campuses), Universidad Autonoma de San Luis Potosi and Universidad Intercontinental of Mexico City.


Related Articles

  • LA TELENOVELA TRASNACIONAL.  // Estudios Sobre las Culturas Contemporáneas;feb1994, Vol. 6 Issue 16/17, p309 

    A brief reflection on the changes into the production systems of telenovelas in Argentina when confronted to an international market. Issues "accent," sets, and sponsors are presented.

  • What? Abner, Frank // St. Louis Journalism Review;Nov2004, Vol. 34 Issue 271, p5 

    There's money is soap operas, although that's not what they're called at Univision. The correct term is 'telenovellas.' Univision scored in 2004 some very impressive audience numbers during the final episode of a two-year-long telenovella titled, "Amarte es Mi Picado," which loosely translates...

  • Serial Offenders. Breger, Esther // New Republic;Feb2015, Vol. 246 Issue 1, p46 

    The article focuses on the increase in popularity of serialized television programs in 2015. Topics include the end of the television series "Mad Men" in 2015, the evolution of television programs throughout history, and creativity in television. Information is provided on the online series "Web...

  • Stay tuned? McCormick, Patrick // U.S. Catholic;Dec2006, Vol. 71 Issue 12, p42 

    The article focuses on the implications of the growing popularity of television serials in the U.S. Soap operas such as "Days of Our Lives" and "General Hospital" tend to tell a new and different story each week without needing the viewers to know what had happened the week before. The sudden...

  • The cofraternity of (un)finishable emotions: Constructing Mexican telenovelas. Gonzalez, Jorge A. // Studies in Latin American Popular Culture;1992, Vol. 11, p59 

    Examines telenovelas or soap operas in Mexico. Effect on individual behavior; Narrative structures; Uses and gratifications; Cartography and mapping; Telenovela production; Sentimental confraternities.

  • Estudiar lo cotidiano en la telenovela mexicana: una reflexión metoldológica.  // Estudios Sobre las Culturas Contemporáneas;sep1992, Vol. 4 Issue 13/14, p103 

    Telenovela, a genre that most frequently is preferred in Latin America can not be taken apart of its daily context. This fact prevents the elaboration of clear and unequivocal statements in their research about telenovela's consume. The authoress proposes as a methodological access, an...

  • Clicks.  // Television Week;2/19/2007, Vol. 26 Issue 8, p6 

    The article presents statistics on Internet television. These include the percentage of online video users who like soap operas who are interested in watching them online, as well as, the percentage who actually watch soaps online. The availability of soap operas in the Internet is one of the...

  • Telenovelas go Russian around. Newbery, Charles // Variety;2/20/2006, Vol. 402 Issue 1, p22 

    The article reports on the decision of Argentina's Telefe International to cater to the preference of Russians for telenovelas. The company bowed an adaptation of Argentinean sitcom "Amor mio (Loony Love)" in January on Russia's national state-owned channel Rossiya, and is filming "Tango de a...

  • A Novel Approach. Hecht, John // Hollywood Reporter -- International Edition;9/26/2006, Vol. 396 Issue 15, p18 

    The article presents information on a novel approach in the entertainment industry in the form of Latin American telenovelas, a TV soap opera, that have captured the global entertainment market. This art form genre was started around five decades ago and was limited to only Spanish and...

  • TV's got an edge in global exports. Newbery, Charles // Variety;2/5/2007, Vol. 405 Issue 12, pC1 

    The article discusses television programs from Argentina. Program exports from the South American country are now popular in Asia and Western Europe, as well as in markets in Mexico and Russia. The article discusses several Argentine programs, such as the daily telenovelas "Montecristo" and "Sos...


Read the Article


Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics