TITLE

Never stop innovating

AUTHOR(S)
Hoberman, Brent
PUB. DATE
November 2004
SOURCE
Brand Strategy;Nov2004, Issue 187, p15
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Discusses organic growth and guerilla tactics on the internet. Intellectual satisfaction of managing the constant evolution; Cost of customer acquisition; Challenge for larger business to maintain fast growth and continue to innovate.
ACCESSION #
15028562

 

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