Raiding the Enemy Camp

Grebb, Michael
November 2004
Multichannel News;11/8/2004, Vol. 25 Issue 45, p30
Presents information on the search of broadcast advertising salespeople for career development in cable television advertising. Resignation of Mike Ball from CBS Spot Sales for National Communications; Avoidance by Charlie Holmes of hiring salespeople from the broadcast; Attraction to Eric Kern of cable's flexibility.


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