TITLE

Raiding the Enemy Camp

AUTHOR(S)
Grebb, Michael
PUB. DATE
November 2004
SOURCE
Multichannel News;11/8/2004, Vol. 25 Issue 45, p30
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
Presents information on the search of broadcast advertising salespeople for career development in cable television advertising. Resignation of Mike Ball from CBS Spot Sales for National Communications; Avoidance by Charlie Holmes of hiring salespeople from the broadcast; Attraction to Eric Kern of cable's flexibility.
ACCESSION #
14991482

 

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