TITLE

HD Promo Kicks Off

AUTHOR(S)
Donohue, Steve
PUB. DATE
November 2004
SOURCE
Multichannel News;11/1/2004, Vol. 25 Issue 44, p1
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
Reports on the launch of the high-definition television-on-cable (HDTV) marketing campaign of the Cable & Telecommunications Association for Marketing with Sony Corp. in the U.S. in November 2004. Goal of the promotion; Components of the Sony HDTV promotion; Information on the cable companies that would not join the promotion.
ACCESSION #
14966434

 

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