TITLE

Energy supply: 93% of suppliers believe branding will become more important

PUB. DATE
November 2004
SOURCE
MarketWatch: Energy;November 2004, Vol. 3 Issue 11, p15
SOURCE TYPE
Market Research Report
DOC. TYPE
Article
ABSTRACT
Reports on results of a survey which showed the importance of branding of energy suppliers. Percent of senior executives in small utilities across Western and Central Europe who felt that branding would not become importance; Liberalization of energy supply markets.
ACCESSION #
14911270

 

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