Evandale Launches Loft Style Label

October 2004
Home Textiles Today;10/18/2004, Vol. 26 Issue 8, p12
Trade Publication
The article reports that decorative pillow and window treatment manufacturer company Evandale, a division of JWE Inc. is launching a new label that targets the contemporary lifestyle. Called Loft Style by Evandale, the label will feature modern looks inspired by urban lofts and contemporary living. Jenny Gruber, vice president of Design and Marketing said that the target customer for Loft Style by Evandale varies from urban dwellers, young professionals and newly married couples to first home buyers.


Related Articles

  • floating FREE. Alper, Nicole // Organic Style;May2005, Vol. 5 Issue 4, p104 

    Describes the life style of a married couple living in a floating house in Clayoquot Sound, British Columbia. Design of their floating house; Presence of a garden near their floating home; Amenities of the floating complex where the couple live.

  • Separate master bedrooms gaining in popularity.  // Indianapolis Business Journal;3/26/2007, Vol. 28 Issue 3, p29B 

    The article focuses on the homebuilder survey conducted by the National Sleep Foundation in the U.S. Findings revealed that more married couples are opting to sleep in separate bedrooms instead of separate hotels, reflecting their busier life styles and different sleep schedules. In addition,...

  • Inflation affects couples' behavior in marketplace.  // Marketing News;5/19/1978, Vol. 11 Issue 23, p8 

    Reports on the impact of inflation on the lifestyle of married couples in the U.S. as of May 1978 based on a study conducted by Cunningham & Walsh. Approach used by couples to reduce their spending; Methods to stretch food budget; Changes in the behavior of couples as consumers.

  • The big secret about my marriage. Herzig, Jill // Redbook;Oct2011, Vol. 217 Issue 4, p8 

    An introduction to articles published in this issue is presented including the articles "50 Weird Things He Loves About You" and "Very Strange Ways Normal Couples Sleep."

  • YOUNG MARRIEDS, NO KIDS.  // Indianapolis Monthly;Apr2001, Vol. 24 Issue 9, p103 

    Presents a perfect house for young married and childless couples in Indianapolis, Indiana. Preferences of young couples; Choice of childless couples; Presentation of search criteria for the couples.

  • Cleaning My Closet. Reiniger, Meredith Elizabeth // Empty Closet;Aug2013, Issue 470, p24 

    A personal narrative is presented which explores the author's experience of being housed in a building with married couples as an upstate delegate at Havana, Cuba's Martin Luther King Jr. Center.

  • An Investigation of a Role/Goal Model of Wives' Role Overload Reduction Strategies. Joag, Shreekant G.; Gentry, James W.; Ekstrom, Karin // Advances in Consumer Research;1991, Vol. 18 Issue 1, p666 

    Joag, Gentry, and Hopper (1984) proposed a model to explain the manner in which the wife's work status and her work goals affect her consumption behavior. This paper suggests several refinements in the model and presents a revised model that could explain behavioral differences in several...

  • TriBeCa Tribulations. Goldberg, Morgan; Swanson, Carl // New York;02/05/2001, Vol. 34 Issue 5, p19 

    Presents information on the market for lofts in downtown Manhattan, New York City. Celebrities living in the loft area; Complaints of residents in the area.

  • Entre métropolisation et périurbanisation: dynamiques contextuelles des röles conjugaux. Bühlmann, Felix; Barbey, Julie; Kaufmann, Vincent; Levy, René; Widmer, Eric // Swiss Journal of Sociology;2005, Vol. 31 Issue 2, p321 

    In this article we focus on the influence of the context of residence on the division of housework within couples living in Switzerland. A multivariate analysis connecting both dimensions allows us to draw the following conclusions: Firstly, there is no spatial standardization of marital...


Read the Article


Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics