TITLE

CALCULATORS AREN'T IN 'RELICS' PILE YET

AUTHOR(S)
Kite, Shane
PUB. DATE
October 2004
SOURCE
Bank Technology News;Oct2004, Vol. 17 Issue 10, p26
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article presents information about calculator. Calculators are used to determine rates and fees, and are a product in and of themselves to be used to lure consumers to a mortgage lender by allowing them to determine how much of home they can afford and their hypothetical mortgage rate. The idea is to educate consumers and organize records in an environment less intimidating than their own homes. And Calculated industries has carved out a niche that's allowed it to compete with much larger calculator companies.
ACCESSION #
14734434

 

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