On the move

Bachman, Katy
September 2004
MediaWeek;9/27/2004, Vol. 14 Issue 34, pSR16
Trade Publication
Presents information on advertising spending in the U.S. outdoor industry as of September 27, 2004. Forecasts on the advertising spending in the industry in 2005; Benefits of outdoor advertising to advertising companies; Advertisers expected to improve their outdoor expenditures.


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