Courting Younger Viewers
- The Sandwich Programming Strategy A Case of Audience Flow. Tiedge, James T.; Ksobiech, Kenneth J. // Journalism Quarterly;Summer88, Vol. 65 Issue 2, p376
Examines the potential success of using sandwich programming strategy to assess and analyze the scheduling of prime-time television series. Importance of sandwich programming to the upgrading of a television network's ratings; Effect of similarity of competition on the effectiveness of...
- AUDS TUCK INTO FX'S 'NIP' Levine, Stuart // Daily Variety;10/16/2009, Vol. 305 Issue 10, p2
The article offers information about the television (TV) series "Nip/Tuck" aired by Fox Television Stations Inc. in the U.S. It notes that the series drew 2.9 million viewers which is a 16% increase over the average of the last season. It announces that it has already started its sixth season...
- 'Simple Life' a Summer Star. Ryan, Leslie // Television Week;6/21/2004, Vol. 23 Issue 25, p8
Reports on the outcome of the premiere airing of several summer series television programs of television station Fox in 2004. Success of the "Simple Life 2"; Effects of the airing of "Simple Life 2," on several sitcoms of the company; Number of viewers of the television drama "North Shore," and...
- Whatcha gonna do? G4 cops on 'Campus'. Hibberd, James // Hollywood Reporter;11/19/2009, Vol. 412 Issue 19, p11
The article reports on the police reality series placed by G4 with "Campus PD" in the U.S. G4 president Neal Tiles notes that high-energy police shows are very notable amongh the male viewers. Tiles points out that the company incorporates real police teams in the series. Moreover, it adds that...
- Producers are not buying claims of Court TV survey. Davies, Jonathan // Hollywood Reporter;6/8/95, Vol. 337 Issue 30, p24
Reports on the reaction of syndicated television producers to a Court TV study comparing the attitude of viewers to courtroom trials and other types of television programming. Result of the survey conducted to Court TV subscribers.
- Can Disney Attract Boys? Romano, Allison // Broadcasting & Cable;7/14/2003, Vol. 133 Issue 28, p14
Examines whether television network Disney Channel can attract boys to watch its programs. Introduction of several series for attracting boys to view its program; Plethora of girls specific program on the channel; Research that shows 60 per cent viewers are girls.
- The less-is-more theory. Linnett, Richard // Advertising Age;2/9/2004, Vol. 75 Issue 6, p4
Reports on the decision of New York's WCBS-TV early morning news show to reduce its advertising inventory in an effort to make bid for viewers. Comparison of its audience share in 2003 and 2004; Household rating of the morning show in January 2003; Approaches used by television station to ...
- Same ole, same ole. Frohlichstein, Trip // St. Louis Journalism Review;Jun2002, Vol. 32 Issue 247, p8
Comments on the television news ratings in Saint Louis, Missouri. Performance of KTVI shows during primetime; Statistics on total news viewing; Growth on the performance of KDNL on attracting viewers.
- The Flow of Television Programs From America to Australia. Breen, Myles P. // Journalism Quarterly;Autumn81, Vol. 58 Issue 3, p388
Focuses on the development of media identity among television stations in Australia. Comparison of the indigenous programs using audience size; Pattern of the dissemination of television news by satellite; Assessment of the flow of television news stories from Australia to the U.S.