Picturing Your Performance

May 1998
Financial Executive;May/Jun98, Vol. 14 Issue 3, p36
Academic Journal
The article discusses how improperly made graphs can mislead rather than inform. Common flaws include poor titles and labels, careless presentation of negative numbers, and distracting backgrounds. Striking visual effects can arrest a reader's attention, but if not properly executed can obscure the intended message. Several illustrative examples from actual corporate reports are presented.


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