Back in the Race

Ryan, Thomas J.
August 2004
SGB;Aug2004, Vol. 37 Issue 8, Special Report p26
Trade Publication
Focuses on the efforts of Famous Footwear in improving their products, stores and operations in the U.S. Contributions of Famous Footwear president Joe Wood to the sales performance of the company; Features of the merchandising and marketing programs implemented by the company; Advantages of selling athletic shoes.


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