VIPs Respond to WWE's '18-30 VIP'

Cohen, David
September 2004
Multichannel News;9/27/2004, Vol. 25 Issue 39, p32
This article reports that World Wrestling Entertainment Inc. (WWE) and its partners in the program "Smackdown Your Vote!" have drawn the attention of some high-powered politicians. Smackdown Your Vote! is aimed at boosting voter participation among 18-to-30-year olds by 2 million in this year's elections, in order to reach 20 million young voters at the polls. In other Smackdown news, ABC News Now will air the first ever "Smackdown Your Vote! Youth Debate" on September 29, sponsored by WWE and the University of Miami.


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