TITLE

Cable Touts Its On-Air Diversity

AUTHOR(S)
mstead, R. Thomas
PUB. DATE
September 2004
SOURCE
Multichannel News;9/27/2004, Vol. 25 Issue 39, p30
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
This article discusses issues related to the cable television industry. The cable industry is well above broadcast in terms of offering diverse on-screen images, but much work remains relative to diversifying its ranks behind the camera and among content decision-makers, according to a panel of programming executives. Amy Banse, executive vice president of programming investments for Comcast Corp., a 30% owner of TV One, added that providing diverse content makes good, competitive business sense. Nickelodeon Television president Cyma Zarghami said she requires her group to interview a number of minorities every year for a variety of positions and maintain a list of potential minority executives for future spots.
ACCESSION #
14551912

 

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