TITLE

DirecTV Adds Interactive Features to Punch Up 'NFL Sunday Ticket' Package

AUTHOR(S)
Donohue, Steve
PUB. DATE
September 2004
SOURCE
Multichannel News;9/20/2004, Vol. 25 Issue 38, p12
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
This article focuses on interactive features of Direct TV Inc. The direct broadcast satellite company said it will introduce additional game channels, on which viewers will be able to watch one game while also viewing real-time scores. The enhanced games which can be viewed on channels 702 to 705 - include real-time clocks for each game and color-coded indicators that will alert viewers to the start of the game. DirecTV also stole some thunder from Comcast Corp., which announced a deal with the NFL last week to offer video-on-demand customers highlights from NFL gaines every week.
ACCESSION #
14514814

 

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