Umstead, R. Thomas; Reynolds, Mike
September 2004
Multichannel News;9/13/2004, Vol. 25 Issue 37, p1
Reports on the plans of ESPN, Comcast Corp. and College Sports Television to expand their portfolios in the U.S. college sports marketplace, as of September 2004. Decision of ESPN to launch its national college-sports network in March 2005; Launch of a central California-based channel featuring the Sacramento Kings by Comcast; Plans for the proposed college-sports network of ESPN; Efforts of College Sports Television in acquiring high-profile college sports content.


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