TITLE

Defiant ad forecast

AUTHOR(S)
Nicholson, Joe
PUB. DATE
January 1999
SOURCE
Editor & Publisher;01/02/99, Vol. 132 Issue 1, p26
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports that forecasters at leading newspaper advertising rep firms in the United States are optimistic that newspaper advertising spending will continue its solid growth in 1999. Optimism about the economy; Remarks from newspaper executives; Stable newsprint prices projected by Sawyer Fergusson Walker.
ACCESSION #
1449871

 

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