TITLE

Diary

PUB. DATE
November 1997
SOURCE
Marketing Event;Nov/Dec97, p82
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
Presents a photograph of the Spooky Spice, a Halloween sales promotion featuring a group named after the popular music group Spice Girls at the Cameron Toll Shopping Complex in Edinburgh, Scotland.
ACCESSION #
14388

 

Related Articles

  • Holiday '94 tab pages top '93.  // Discount Store News;1/16/95, Vol. 34 Issue 2, p13 

    Reports on the advertising activities of discount stores or retailers in December, 1994. Circular output of retailers; Comparison of advertisements of 1993 and 1994.

  • Redeeming (partly) one of the drearier ad categories.  // Adweek Western Edition;5/30/94, Vol. 44 Issue 22, p17 

    Features advertisements run by shopping centers in the United States. Woodland Hills Mall in Tulsa, Oklahoma; Springfield Mall in Alexandria, Virginia; Embarcadero Center in San Francisco, California.

  • Puddin-N-Pie grand opening to celebrated Friday.  // Munday Courier (TX);1/14/2009, Vol. 36 Issue 6, p1 

    The article announces the launch of Puddin-N-Pie Sandwich Shoppe located in Texas on January 16, 2009.

  • In Paris, Le Printemps names finalist.  // Adweek Western Edition;11/14/94, Vol. 44 Issue 46, p12 

    Reports that the pitch for Le Printemps department store's advertising account is in the final stage. Agencies included in the shortlist.

  • advertising fund.  // ICSC Dictionary of Shopping Center Terms;2005, p4 

    A definition of the term "advertising fund" is presented which refers to a fund set up by the shopping center developer for producing special advertising campaign or catalogs for the shopping center.

  • Tuning in.  // Adweek Western Edition;7/15/96, Vol. 46 Issue 29, p27 

    Provides information on the campaign for the Beverly Center mall that employs a variety of media to telegraph its `Don't Blend In' theme. Tagline of the shopping center; Broadcast of the campaign.

  • Looking for big results, without big dollars.  // Chain Store Age;May96, Vol. 72 Issue 5, p84 

    Reports on the promotional strategies of shopping centers to increase customer response and spending in retail centers. Free-giveaways for a minimum product purchase; Use of stand-alone inserts in daily newspapers; Annual marketing budget; Involvement and cooperation of tenants in marketing...

  • Lisbon.  // Advertising Age International;07/13/98, p14 

    Cites the print and outdoor campaign for the Amoreiras shopping mall in Lisbon, Portugal created by Abranicio, a J. Walter Thompson Co.-owned agency.

  • Ads, promos to educate public on arts and crafts.  // Discount Store News;1/16/95, Vol. 34 Issue 2, p21 

    Focuses on the marketing and advertising approach of Michaels Stores. Cost of advertising campaigns; goal to educate public on arts and crafts.

Share

Read the Article

Courtesy of VIRGINIA BEACH PUBLIC LIBRARY AND SYSTEM

Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics