TITLE

Balta Grows Up

AUTHOR(S)
Corral, Cecile B.
PUB. DATE
September 2004
SOURCE
Home Textiles Today;9/6/2004, Vol. 26 Issue 2, p2
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports on the strategy of textile firm Balta US Inc. to improve its Flash collection in Dalton, Georgia. Creation of bright color palette; Launch of new designs at the New York Home Textiles Market; Type of consumers especially marketed with product.
ACCESSION #
14363880

 

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