Big Six ready for photo finish

Adalian, Josef; Schneider, Michael
August 2004
Variety;8/30/2004, Vol. 396 Issue 2, p15
Trade Publication
Discusses issues concerning the competition among television networks in the U.S. Difference in the ratings that separated television networks NBC and Fox in 2004; Strategies being undertaken by the networks concerning their television programming; Television viewers being targeted by CBS television network; Factors that could decide which network will top the market; Impact of the 2004 Olympics coverage of NBC on the company's market.


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