WWE Tones Down Pitch for '24/7'

Umstead, R. Thomas
July 2004
Multichannel News;7/26/2004, Vol. 25 Issue 30, p40
Deals with World Wrestling Entertainment's subscription video-on-demand (SVOD) service, "WWE 24/7." Features of the service; Comparison between the typical Hollywood movie-based SVOD services and WWEfare; Job responsibility of Georgi Rosenberg as director of affiliate sales of WWE24/7.


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