Ford/Toyota: hybrid visions near reality

April 2004
MarketWatch: Automotive;April 2004, Vol. 3 Issue 4, p8
Market Research Report
Reports that Toyota Motor Corp. has reached a licensing agreement with Ford Motor Co. covering the use of Toyota's hybrid fuel system. Increase in the popularity of sports utility vehicle (SUV) hybrid models in the U.S.; Outlook for the launch of Ford's Escape SUV hybrid; Plan of Toyota to sell its Prius SUV model worldwide; Dominance of Toyota in the SUV automobile market in the United States.


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