TITLE

The power of storytelling

AUTHOR(S)
Breuer, Nancy L.
PUB. DATE
December 1998
SOURCE
Workforce;Dec98, Vol. 77 Issue 12, p36
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
Points out that storytelling in the workplace is a dynamic strategy for empowering employees to understand and embody an organization's core values. Story shared by Chris Dunblazier, a restaurateur; How storytelling can help employees accept a new initiative; Ways to convey a meaningful message.
ACCESSION #
1371268

 

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