TITLE

The Hallmark Channel

PUB. DATE
June 2004
SOURCE
Multichannel News;6/21/2004, Vol. 25 Issue 25, p8A
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
Discusses the success of The Hallmark Channel founded in 2001. Key marketing strategists of the network; Ratings of the network according to Nielsen Media Research; Factors that contributed to the ratings success of the network.
ACCESSION #
13538483

 

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